Use case · Retail loyalty

Run a loyalty programme from membership to checkout.

Configure programme rules, paid memberships, customer segments and reward behaviour while keeping customer, point-of-sale and payment systems connected.

Offer · enrol · reward · learn

Make loyalty a configurable service — not a chain of disconnected campaigns.

Artape keeps the programme, member, balance, charge and purchase event in one commercial context, so the same rules can be applied across channels and stores.

The customer journey

From reward design to a recognised customer.

Four moments turn a promotion into an operating loyalty service.

Define the programme

Set membership, earning, redemption and discount rules.

Find the audience

Use customer activity and membership status to build segments.

Enrol and charge

Create the membership and collect recurring or annual fees.

Apply at checkout

Recognise the member and return the current benefits to the till.

Demo pages

Where the loyalty service is operated.

Each screen connects a business decision to the customer experience.

Open interactive demo

Artape capabilities

One loyalty operating model.

Programme and offer catalogue
Customer and membership lifecycle
Points and benefit balances
Segments and campaign rules
Recurring membership charging
Checkout event integration

What customer behaviour do you want to reward?

We can map the programme, member journey and connected systems into a practical Artape configuration.

Discuss this use case

Run a loyalty programme from membership to checkout.

Make loyalty a configurable service — not a chain of disconnected campaigns.

Define the programme

Find the audience

Enrol and charge

Apply at checkout

Programme catalogue

Rule configuration

Offer clarity

Customer and membership view

One loyalty operating model.

What customer behaviour do you want to reward?